• iNOA is a certified vegan product, containing zero animal-derived ingredients or byproducts. • iNOA's 88 shades are categorized into one of ten tonal families, are fully intermixable,* allowing you to effortlessly deliver on your clients' or your color inspirations. • iNOA is ideal for grey coverage, all-over applications, or use in a double-process service along with demi-permanent or lightener. • iNOA has the ability to lift up to three levels. • iNOA's low concentration of alkaline agents makes it an exceptional choice for clients of all hair formations, ensuring equitable color results.